Shopify customer analysis

Not all customers are equally valuable. Some buy again and again, others shop once and disappear. A customer analysis shows the difference.

Metly provides automatic Shopify customer analysis that segments your customers and shows who you should nurture and who is at risk of leaving.

When you know your customers at that level, you can make targeted choices about marketing, service, and product range.

It's knowledge you can turn directly into revenue.

Who are your most important customers?

Metly segments your customers based on how recently, how often, and how much they buy. You get one clear overview of your best and weakest customers.

A few customers often account for a large share of revenue. Customer analysis makes it easy to see who they are and treat them accordingly.

A good customer analysis also shows how your customers change over time — so you can adapt instead of being surprised.

Customers who were active but have stopped buying are often the cheapest to win back. Customer analysis catches them so you can act in time.

A single targeted offer to a customer at risk can be far cheaper than acquiring a brand new customer.

Retaining a customer is often both cheaper and easier than acquiring a new one.

Metly continuously monitors your customer segments, so you don't have to remember to do it yourself.

When you know your segments, you can target campaigns at those who buy the most and nurture those who are drifting away. Fewer dollars, more sales.

You spend your budget where it generates the most orders — instead of sending the same message to everyone.

Customer data is one of the strongest assets your online store owns — analysis makes it possible to leverage it.

Connect your Shopify store and get automatic customer analysis so you understand your customers.